If someone searches “best bakery in Seattle,” businesses that have those keywords in their Google Business Profile and website are more likely to rank higher. Many businesses claim their profile but forget to fully complete it. After claiming, make sure you fill out every section to maximize your visibility. In the next sections, we’ll dive into exactly how to improve key areas like business categories, reviews, and local keywords to help you rank higher and attract more customers.
Search for Your Blog’s Name
You can get short-term placements on top of organic search results by advertising on Google. As the image below shows, this can include search ads and advertisements through Google Shopping. To help you get started, read our step-by-step article on how to advertise on Google.
How the Google Maps ranking algorithm actually works
- This may yield valuable insights for ranking higher on Google.
- Look for keywords that use question-type language such as “what, why, and how”.
- On-page SEO helps to rank blog posts on Google by enhancing visibility to search engines.
Michael DeVault is a career journalist with more than 20 years in media and marketing. He has an extensive background in franchise marketing, having worked with some of the biggest names in franchising, including iconic names like SONIC, Captain D’s, and Fantastic Sam’s. Top SERPs for “Chicago mobile dog grooming” in an incognito Google search. In SEO Anomaly many cases, Google factors the searcher’s location into SERPs.
Choosing the right (or wrong) keywords to target at this stage can predict our entire probability of success. For even better results, organize your content into topic clusters. This means creating a main ‘pillar’ page that provides an overview of a topic and then linking to ‘cluster’ content pages that cover specific aspects of that topic. Use a large enough font and a high contrast ratio to make the text easy to read.
For example, one keyword that we rank #1 for is “Mobile SEO.” And this is a REALLY competitive keyword.